AXE x Lil Yachty

Rock Paper Scissor Events reimagined a Brookyln Warehouse as an immersive world for AXE Cosmetics
Blending music, scent, and light In 2018, AXE partnered with Lil Yachty for the "AXE The Label" campaign, a collaboration with SoundCloud and producer Zaytoven to promote individuality. This partnership included limited-edition Gold scent products, such as antiperspirant and body wash, along with a "One Night Only" live music event and exclusive tracks.